A start-up on authentication based on NFT – Real Item – posted on Twitter some news about collaboration with a Jamaican coffee brand with a 287-year history.
“It’s time to announce about the coffee company… but from a new account, dedicated to the verification of real products, put out for sale. Each product has #NFR or limited edition #NFT, as not all products are the same. ”
Real Item created for Jamaica Blue Mountain Coffee a limited number of non-replaceable tokens on a corporate level platform with a high flow rate. Thanks to this, consumers can view the chain of deliveries of the product by simply scanning the QR code.
The General Director of Real Items, David Menar, listed the advantages of deploying NFT projects in the VeChain block:
“The VeChain Thor blockchain makes NFT-related projects more resistant to changing market conditions. Built-in functions have allowed us to create customized services for the client, which provide real convenience, excluding sharp jumps in gas prices. This makes us ready to do business and helps us to increase our productivity, bypassing the problems of machine-building that are common on other networks.”
The coffee of this brand, grown from 2,000 to 5,000 feet, has a mild and balanced flavor, so it is one of the most popular and expensive. With the help of the blockchain, the brand wants to guarantee the authenticity of its products and its high quality.
